Rotana, one of the leading hotel management companies in the region with hotels across the Middle East, Africa, Eastern Europe and Turkey, has won the ‘Best Hotel Brand in the Middle East’ award for the fourth consecutive year at the Business Traveller Middle East Awards 2020.

Rotana President and CEO, Guy Hutchinson, accepted the award on behalf of the company at a highly anticipated virtual award ceremony attended by hundreds of virtual guests from around the world.

Commenting on the award win Guy Hutchinson said, “We are honoured to receive this accolade at the esteemed Business Traveller Middle East awards, and are proud to see individuals come together to celebrate the hospitality industry amidst what has been a challenging year for us all. It is milestones such as this that fuel Rotana’s pursuit of excellence and our unremitting commitment to keeping with our promise of delivering ‘Treasured Time’ to our guests.”

He added, “Through diligent efforts and successful adaptation throughout the year we have emerged as a trusted choice among travellers during this time of uncertainty. We look forward to a strong and positive end to the year, and continuing to welcome guests to our diverse property portfolio.”

With an extensive portfolio of 68 hotels, Rotana operates more than 17,798 rooms in 24 cities across 14 countries in the Middle East, Africa, Eastern Europe and Turkey. The group’s long-term strategy is unwavering, with an ambitious pipeline planned to deepen and expand its brand presence in the UAE and leading markets globally. Despite the impact of Covid-19, Rotana continued to achieve expansion milestones in over the past year, including entry into the Moroccan market, a seventh property opening in the Kingdom of Saudi Arabia, and a further market entry into East Africa.

Hosted by the region’s leading travel and hospitality magazine, Business Traveller Middle East, the ‘Business Traveller Middle East Awards’ is now in its ninth year. The awards celebrate the region’s best companies in business travel and hospitality sectors, and are voted for by the magazine’s readers.